Learn how to use Google Adwords

Become a Google Adwords Professional

Why learn Google Adwords

Understand the winning formulas that I use to create highly successful multi million dollar Adwords campaigns.

Say ‘Goodbye’ to agencies that charge you 10% + of your Adwords spend as a management fee.

Take control of your account and save thousands of dollars in wasted spend every year!

Where can I learn Google Adwords?

You can learn with me at your office during a one to one session or private group session

You can learn with me as part of an arranged group course at Web Courses Bangkok

You can learn online via Skype

You can study for the Google Adwords Exams @ training.gemmapurnell.com

Coming Soon – Regular Adwords workshops & webinars ‘ What is Google Adwords’ and ‘Google Adwords Certification’

How does Google Adwords Work?

Google Adwords is an auction based bidding system that puts you in complete control of your online advertising efforts.

Get your website seen by thousands of pre-qualified potential customers who are actively searching for your products or services.

You only pay when an interested party clicks on your ad to visit your website.

With my Google Adwords training, you will learn the most important elements of how Google Adwords works including

How to optimise your bids and write your ads so that you can consistently achieve the lowest cost per click possible for your chosen keywords and increase the return on investment of your Adwords campaign.

What Will I Learn?

Carry out effective keyword research

Understand and use keyword match types including negative keywords to a professional level

Set up Adwords Bidding strategies to a professional level

Write Professional ads that will achieve high CTR and high conversion rates.

Measure your success with conversion tracking and A/B testing.

Not quite ready to go it alone? Ask me about an Adwords Consultancy package for self managed accounts or find out more about my fresh approach to Adwords Management Packages.

How Can I Get Qualified?

In order to become certified, you need to register with Google Partners and first pass the Adwords fundamental exam which consists of just over 100 questions on the Adwords dashboard, campaign best practices and bidding techniques – the passing rate is 80%.

After completing the fundamentals exam, you then need to take one of the advanced exams in either search, display or video specialities.

Upon passing one advanced exam, you will then be recognised as a Google Certified Individual.

You can sign up for my free Adwords Certification course here and receive all my top certification tips directly to your inbox over a 5 day period.

Book An Online Google Adwords Tutorial

Can’t get to one of my Adwords training sessions?
Book ‘one to one’ training over Skype and learn from wherever you are in the world.

What my customers say about me

Gemma uses real-life examples and functional tips based on her years of Google experience giving me THE shortcuts on using Adwords and getting the best results.

Also the online support is excellent and every time I have a question Gemma answers fast with a clear answer.

I now have my first Google Adwords campaign up and running and over the course we will analyze and optimize this…  already now my campaign is getting good results which was my ultimate goal!

Maurice NootenboomMarketing Director - SEA Worldwide

The Adwords course I took was a great knowledge investment. Gemma was brilliant at explaining complicated subject in simple words and made it easy for anyone to follow the steps and understand. She’s not only a truly knowledgable person in Adwords, she’s also a brilliant teacher. Two days after I finished the course I was able to launch my first campaign for my property business.

Patricia DaoManaging Director - Mothermoods

Gemma is a fantastic trainer and consultant. I have personally done SEO and Adwords training with her and she is one of the best teachers I have come across. Gemma knows her stuff inside out and is able to clearly explain difficult concepts in simple terms.

Bec Robbie

Gemma uses real-life examples and functional tips based on her years of Google experience giving me THE shortcuts on using Adwords and getting the best results.

Also the online support is excellent and every time I have a question Gemma answers fast with a clear answer.

I now have my first Google Adwords campaign up and running and over the course we will analyze and optimize this…  already now my campaign is getting good results which was my ultimate goal!

Maurice NootenboomMarketing Director - SEA Worldwide

The Adwords course I took was a great knowledge investment. Gemma was brilliant at explaining complicated subject in simple words and made it easy for anyone to follow the steps and understand. She’s not only a truly knowledgable person in Adwords, she’s also a brilliant teacher. Two days after I finished the course I was able to launch my first campaign for my property business.

Patricia DaoManaging Director - Mothermoods

Gemma is a fantastic trainer and consultant. I have personally done SEO and Adwords training with her and she is one of the best teachers I have come across. Gemma knows her stuff inside out and is able to clearly explain difficult concepts in simple terms.

Bec Robbie

Contact me to find out more about learning Google Adwords

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